Good To Know

Break-out Prone Skin? 5 Things Not To Do!

Posted on June 22, 2023 by EGO IWEGBU | 0 comments

Few things can affect our confidence like unexpected skin breakouts. We all aspire for that flawless, healthy glow, and at The Good Mineral, we understand this better than anyone. The Good Mineral believes in offering products that don't just cover but care for your skin too.

The key to minimizing breakouts often lies in understanding some common triggers and learning how to avoid them. Let's uncover some of these:


1. Poor Makeup Habits:

Not thoroughly removing makeup can trap residue, clog pores, and provoke breakouts. It's essential to cleanse effectively at the end of the day and use products that are gentle on your skin.



2. Over-Exfoliation:

Harsh exfoliation can lead to irritated skin and breakouts. A gentle routine, combined with non-abrasive makeup application, can help maintain your skin's balance.



3. Wrong Product Selection:

Using makeup not suited for your skin type or laden with skin-aggravating ingredients can contribute to breakouts. That's why our Loves-You-Back 3in1 Powder Foundation is a game-changer. It offers the coverage and color you need, with a minimalist, non-comedogenic formula that doesn't irritate your skin.


4. Not Changing Pillowcases Regularly:

Bacteria can accumulate on your pillowcase and contribute to breakouts. Simply changing your pillowcase regularly can complement your gentle skincare and makeup routine.

5. Touching Your Face Often:

Frequent touching can transfer bacteria to your skin, potentially causing more breakouts. Try to be aware of this habit and avoid touching your face unnecessarily.

At The Good Mineral, our commitment to your skin goes beyond mere cosmetics. We believe in products that enhance your beauty while being gentle and beneficial to your skin. Our Loves-You-Back 3in1 Powder Foundation, when applied with the Iconic Flat Blending Brush, offers natural glowing coverage without irritating or harming your skin.

Our promise extends to being vegan and cruelty-free, emphasizing our commitment to you and our environment. We strive to give you the confidence to face the day, knowing your makeup loves your skin back.

To make this journey easier, we're offering a special 20% discount on your first purchase of our hero combination - the Loves-You-Back 3in1 Powder Foundation and the Iconic Flat Blending Brush. No need for a code - your discount will be automatically applied at checkout.

Remember, you're not alone in your journey to clearer skin. Feel free to reach out to us if you have any questions or need advice on choosing the right products.

Stay beautiful XOXO

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I'm Not A Makeup Person #CleanGirlAesthetic

Posted on September 29, 2022 by EGO IWEGBU | 0 comments

"I'm not a makeup person" We hear this time and time (and time) again from our thousands of salon clients who come in to get their nails done and we offer them mineral makeup... We've also heard this exact same sentence at various face-to-face interactions with customers at The Makeup Show (yes, the makeup show) and Essence Festival 2022! In real life many women feel that, makeup is not good for your skin, requires skills that they don't have or a worthy occasion to justify the effort or finished look... But what does it actually mean to be a makeup person?

What or who is
'A Makeup Person'?

With countless makeup tutorials on our socials showing layers and blending and sculpting and layerrrrring and spraying of 20+ different items to achieve a look, it is not surprising that being a makeup person seems to mean literally becoming a full time face artist! Many videos show complete transformations using advanced contouring, highlighting and eyebrow, shadow and lash skills. Skills that many of us don't have, don't have time to have and actually don't really want to have. Being a makeup person is being a skilled artist, otherwise we might end up looking... weird right?

Because - in real life - as in, not on camera, too much makeup or the wrong makeup can look really quite bad. It is difficult to 'filter' the wrong shades or the caked up creases under the eyes of heavy 'baking' or a crookedly stuck on lash... yikes. 

So what happens when you need a bit of coverage, or want to look better or have fun with color?

Is there a way to cover your imperfections without covering your perfection?

The #CleanGirlAesthetic is a recent trend started on TikTok showing how to create a dewy no-makeup look or relaxed fashion vibe. We love it but what if your skin is going through a difficult season? Many of us have moments when our skin is really playing up and we need to address it with either a change in diet, medication or a new skincare regime - all of which take time to take effect. Most times we don't have the time; lockdown is over and we have to go out a face the world everyday!

What options do you have if you need a bit of makeup to cover up a few imperfections on your face or if you want to look 'finished'? If you suffer from acne, rosacea, hyperpigmentation or dark under eyes and need a confidence boost to face your day? Is there a way to have quick and easy natural coverage and color that is good for your skin and feels light?

Yes, yes and finally YES - because the Loves You Back 3in1 Powder Foundation literally offers skin-like, featherweight coverage that is easy to use and good for your skin - Yup! Everything the majority of women tell us in real life is addressed in our foundation! And it is true and it works, especially when you apply it right. Head to our product page to find out more about how it works and how to use it.


We created this product and wrote this blog because WE TOO ARE NOT MAKEUP PEOPLE but suffer from occasional bouts of acne, rosacea, eczema and need coverage sometimes - it would be poor on our part to not share the magic we created that helps us live our best lives!

Ego Iwegbu
CEO & Co-founder


Enjoy your best foundation yet by sending in your selfies for a shade match (click the chat button below left to attach) and taking advantage of the 20% discount when you add both the Foundation and Iconic Flat Blending Brush to cart!

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What is clean makeup?

Posted on July 20, 2022 by The Good Mineral | 0 comments

Clean means different things to brands - there is no standard and so we decided to be clear about what it means to us - This is what 'clean' means to The Good Mineral.


It is what is NOT in the foundation that makes it so special!
There are no preservatives, parabens, synthetic dyes, fragrances, mineral oils, essential oils, talc or other skin irritants in our Loves-You-Back 3in1 Powder Foundations.

Your skin will not need to recover from a day of wearing pore-clogging makeup - instead enjoy coverage and protection from the non-penetrating barrier of undiluted natural minerals.

The 5 to 7 Ingredients found in Loves-You-Back 3in1 Powder Foundation formulations are -

• Zinc Oxide - Best physical sunscreen, skin healing, non comedogenic
• Sericite - Airbrushed appearance, oil absorption, giving sheen
• Iron Oxides - Natural occurring yellow, black and red color pigments
• Mica - Light-reflecting and creating subtle glow
• Ultramarine blue - Mineral derived colorant
• Kaolin Clay - Controls excess oils (not found in any of the Beige shades)
• Titanium dioxide - Naturally occurring mineral and physical sunscreen (not found in Coco 2, 4 or 6)


Undiluted pigments means minimum amounts needed for maximum effect! Less is really more!

There are no fillers in our formulas meaning that all the mineral pigments are concentrated and not watered-down (this separates us from other mineral makeup brands)

Loves-You-Back is a multitasking 3in1, concealer, foundation and powder so there are fewer steps and less product needed for natural glowing coverage.

The finish is super lightweight, comfortable and does not look like an unnatural layer of makeup.


The application method is agitation free!

If you have sensitive skin or reactive skin then you know how overstimulating your skin can cause irritation, inflammation and further breakouts. The combo of Loves-You-Back 3in1 Powder Foundation and the Iconic Flat Blending Brush means that applying glowing coverage is a gentle non-agitating process.

No rubbing or dragging or over-blending on sensitive skin is required to create dreamy coverage.

The Iconic Flat Blending Brush is key to this gentle, yet super effective method of application! (SEE OUR VIDEOS ON IGTV) Designed especially with tightly-packed but still flexible synthetic bristles this brush does not waste product as you gently pick up and release powder directly where you want the most coverage - like the actual pimple or rosacea or dark under eye - then all you do is dab dab dab.

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Afraid of buying foundation online?

Posted on July 04, 2022 by Shanti Naidoo-Pagé | 0 comments

We removed the obstacles of buying foundation online to offer you a risk-free, fear-free, irritation-free process that will leave you quite happy!

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What The Skin Doctor Said

Posted on June 22, 2022 by Shanti Naidoo-Pagé | 0 comments

Is there makeup out there that is actually good for my skin?

Continue Reading →

Posted in Foundation, Good to Know

Winter skin? Let's talk about it!

Posted on February 22, 2022 by Keagan Clack | 0 comments

Winter has a lot going for it as a season. First of all, Mother Nature also needs some time for R&R. Plus, we have to have some rain and snow to keep things fresh throughout the sunny seasons. 

However, it also has to be said that winter can be a bit of a #downer, especially when it comes to the condition of your skin - right? The frosty temperatures, low light exposure, and effects of indoor heating can really do a number on even the healthiest skin. 

So, what's a person to do if they want to keep things on the up and up skin-wise throughout the cooler months? Here are a few insider tips from the TGM pros: 

Hydrate like a boss

Drink up, darlings! Just because you're not necessarily sweating it up outdoors, it doesn't mean that you shouldn't still strive for at least 90-ish ounces of water per day. Your skin contains 64% water, so it starts to lose its glow as soon as you get even a little dehydrated. 

TOP TIP: Not too keen on cold water in winter? Try caffeine-free herbal teas and infusions instead. Chamomile, peppermint, ginger, and even lavender tea will help you to get your moisture, without the dehydrating effects of caffeinated beverages like coffee, soda, or black tea. 

Don't forget the sunscreen!

This one can be a little tough to fathom, but just because you're not feeling the sun on your skin does not mean that there isn't UVA or UVB in the mix. 

A good sunscreen provides coverage against most types of UV. Combine this with a product like our 3in1 Loves You Back Powder Foundation that offers physical sun protection, and you'll be golden. 

Invest in irritation-free makeup

Most of the skin concerns that crop up in winter are related to dermal irritation. This includes everything from winter rash and eczema, to psoriasis, irritation, redness, dry and itchy patches, and more. 

As such, it really helps when you invest in makeup that soothes the skin, instead of irritating it even more. The Good Mineral offers skin-first makeup that supports your skin and skincare routine with a lineup of products that make it easy to achieve natural coverage and glow. 

TGM will change the way you feel about makeup and the way your skin interacts with it, because it doesn’t penetrate or clog, but rather creates a protective barrier to make the most of the skin you have today.

Go for GLOW!

Sometimes the best thing you can do for your mood is to add a little glow to the mix. If the drabness of winter has you feeling down, indulge in some sun kisses from a pretty container! Our highlighters and bronzers are here to make you feel like the queen you are. 


There you have it - a few top tips to help keep your skin radiant throughout winter. Remember to check out our GOOD GUIDES!

GOOD Guides are quizzes formulated by TGM to find out more about your skin- and makeup needs and provide you with all the info you need about this type of makeup. Answer the simple questions to find amazing product recommendations and color matches directly from our team of experts.

Get GOOD results & 20% OFF your first order when completing the quiz. Do it now!


Posted in Good to Know

What is Mineral Makeup?

Posted on January 13, 2022 by The Good Mineral | 0 comments

Mineral makeup is made from naturally occurring minerals. But what are these minerals and why are they beneficial?

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Posted in Foundation, Good to Know

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